Marsha on LinkedIn asked for advice on what to do and not do when appearing on TV.
I replied:
If you join Toastmasters International one of their advanced manuals has five exercises in which you prepare for a TV presentation.
2 Ask for advice. For example, You might be told that you will be appearing only shoulders up and warned not to wear a strapless dress because you will look like you are in the nude.
3 Make sure you can get a recording.
4 Ensure that the interviewer knows what you are promoting and that the last question allows you to give details. Otherwise he or she might say, 'Thanks, that's all we have time for,' before you have time to give your vital piece of promotion or contact details.
5 If you have an item such as a book to display, hold it steady and visible. Don't wave it about like a flag.
6 Look as if you are enjoying yourself and not at a funeral, unless you are at a funeral, in which case look dignified and respectful and don't grin.
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